CHESTERVILLE, ONTARIO, January 9, 2003 -- Dirty diapers earn the 2003 Happy Guy Award, thanks to the town of Santa Clarita, California, and Knowaste Inc. of New York, and their commitment to the environment.
The Happy Guy Award is bestowed upon a project that does something very small to pave the way to happiness, but which could have a major impact. The town of Santa Clarita is piloting a dirty diaper recycling project with 500 participating families. The recycled diapers will be turned into wallpaper, roof shingles and other useful products, saving the burden on the environment of breaking down the waste over several hundred years.
"As a father of a toddler, I personally find this project important," says David Leonhardt, The Happy Guy. "This is a massive problem stemming from a very specific demographic group. Let's fix it."
Leonhardt says that he is eager to find this pilot project taking root across North America, and he hopes the award will help spread the word. "The way to happiness as a society, and indeed our very survival, depends in part on improving the way we treat Mother Nature."
The Happy Guy Award will be formally announced in Your Daily Dose of Happiness on January 13. The free ezine provides subscribers self-help ideas, quotes on happiness and motivational messages for self-actualization.
This news release is also available by sending a blank email to DirtyDiapers@SendFree.com.
Leonhardt, a well-known consumer advocate, is also author of Climb your Stairway to Heaven: the 9 habits of maximum happiness and runs TheHappyGuy.com.
CONTACT: David Leonhardt by e-mail or by other means
